Getting Started with Amplitude Audiences

By delivering timely, tailored campaigns to specific audience segments, you can drive incremental improvements in product engagement and conversion.

Audiences (formerly known as Recommend) brings you all the tools you need to deliver the right message to the right audience at the right time. In this course, you will learn how to build audiences using Amplitude's behavioral cohorts, Computations, and Predictions and then send them downstream destinations in order to serve personalized, relevant experiences to your users.

This course is designed for marketing teams, or anyone who cares about building highly effective engagement campaigns. This course will teach you to:

• Navigate the Amplitude Audiences user interface
• Leverage Computations to build sophisticated audience segments
• Configure automated and manual syncing of your audiences to downstream destinations
• Begin using predictive cohorts to identify users who are likely to do a future action

Time commitment: 35 min

You should take this course if:

• You have taken a foundational training with our team or completed the Getting Started with Amplitude Analytics course