Track the Growth of Your User Base with Lifecycle
Learn how to use the Lifecycle chart to quantify the proportion of users at each stage of your product’s life cycle and measure growth. [Video]
This video introduces how to use the Lifecycle chart in Amplitude to measure the change in your product’s active user base over time. Lifecycle shows you the proportion of active users at different stages of your product, and offers a nuanced look at whether or not your userbase is growing and retaining over time.
By the end of this video you will be be able to:
- Define current, new, resurrected, and dormant user groups
- Build and interpret a simple Lifecycle chart
Who this video is right for: People new to Amplitude Analytics who need a nuanced view into their active user counts
Time commitment: 5.5 minutes
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